Are influencers a dying medium?

I came across this interesting opinion piece on influencers, which was inspired by the controversial wedding of influencer Melissa Koh. I found it to be quite thought provoking and relevant to what we recently discussed in class, and it’s definitely worth a read. It’s quite a long piece, so for those of you who areContinue reading “Are influencers a dying medium?”

Synthesio workshop at COMM346

Steven Zheng, the Regional Account Manager of Synthesio, APAC, along with his colleagues, Henry Chow and Kimly Anaissa, spoke about social listening (13, 14 September).  The workshop session was very informative and enlightening for the students as the presenters walked through all the demos and helped students get practical strategies for effective social media listeningContinue reading “Synthesio workshop at COMM346”

#DeleteUber, Why?

A former Uber employee’s disturbing claims of workplace sexism reignite calls to #deleteUber https://www.recode.net/2017/2/20/14666572/uber-sexism-susan-fowler-delete-uber One of our group projects looks at UBER as their choice of organization. So this news regarding their gender discrimination issue grabs my attention. This issue came as moral issues regarding UBER, and its impact is getting increasingly bigger. And theContinue reading “#DeleteUber, Why?”