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  • G2 | Group 3 | American Apparel

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    Founded in 1989, American Apparel has an estimated 242 retail stores selling trendy basic apparel across 20 countries. Targeted at teenagers, the company was popular for its edgy image and ethical, Made-in-America production process that does not involve sweatshop labour. But in recent years, American Apparel has faced much controversy – consumer and employee dissatisfaction,…

  • G2 Group Project – GoPro [updated]

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    Hi everyone! I’m Kenneth from the GoPro group, and here’s what our project’s all about! Introduction GoPro is America’s fastest-growing digital imaging company, and it “makes the world’s most versatile cameras” . Founded in 2002, it has sold approximately 20 million devices worldwide (GoPro, 2016). GoPro sells action cameras that sees a lot of use…

  • Paper Towns do exist after all!

    On the front page of the Sunday Times yesterday, I glanced upon an article which appalled me so much that I had to scrutinize it. The title read, “Paper-thin netizens in China show off #A4Waist”. What comes after that was this image:   Apparently, the hashtag #A4Waist has been circulating around Chinese social media sites (e.g.…