#SMUSOCIALMEDIASINGAPORE

During our class, we briefly talked about criticism for social exchange theory. Do you think social exchange theory is far-fetched in terms of its over-gerneralized description of users’ motivations for social media use? If so, what is your rationale? Otherwise, in what ways can this theory retain persuasive power? Can you provide any relevant examples?

Q: What do you think of cultural imperialism in terms of social media adoption? In the context of Singapore, some argue it is prevalent phenomenon where people tend to prefer Western-based social media (e.g.,Whatsapp, Snapchat, Instragram etc.) over local or Asian based social media (Wechat, Line or so). If you agree or don’t agree, what…

Discussion points that arose from previous lectures Q: Can Whatsapp be defined social media although it is frequently used for private chatting between two people? A: “Social media are electronic communication platforms that convey content generated and exchanged by networks of users” (Kaplan & Haenlein, 2010). According to the academic definition, Whatsapp might be considered…