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Background Mixed Martial Arts (MMA) is the fastest growing sport on the planet for the simple reason that people like to see a fight – the less rules the better. One Championship is a Singapore based MMA promotion launched in 2011 and is Asia’s largest sports media property with a global broadcast to over 1…
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Background/Overview of Innisfree Innisfree is a naturalism-oriented cosmetics brand launched in 2000 in South Korea. It is owned by South Korea’s biggest cosmetics company AmorePacific Corporation, which also owns popular brands – Laneige, Etude House and Sulwhasoo. Innisfree is all-natural by using only ingredients from Jeju Island, such as volcanic clay, canola, camellia and green…
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Background Founded in 1984, Red Bull is a well-known energy drink that has gotten a large proportion of the market share in this industry with its famous tagline – “Red Bull Gives You Wings”. With a brand image that centers around extreme sports, it is very adrenaline-driven and embraces individuality. Existing Active Channels Being a company that…
Dr. KyuJin Shim's blog 