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Hi there! The company i have decide to work on is the shoe distributor — Schuh (pronounced ‘shoe’). They are based in the United Kingdom and their roots started out in Edinburgh, Scotland in 1981. Schuh specialises in selling shoes from famous brands as well as their own in-house products. With this, I have decided to…

Hello all! I’ve chosen to work on topic 1 for my individual project, and the organization I’ve analyzed is Scoot. So what is Scoot? For those who are unfamiliar with Scoot, it’s a low-cost, medium to long-haul airlines established in 2011 as a subsidiary of Singapore Airlines (SIA). It commenced flight operations in early 2012…

Hi everyone! The company I chose is Deliveroo Singapore and I analysed their Facebook, Instagram as well as Twitter page. Deliveroo is a UK based online food delivery service that allows consumers to order take outs from premium restaurants with an average delivery time of 32 minutes. Deliveroo Singapore is the company’s first foray out…