Content-making (Business)

Hi Everyone!

I’m Yun Shan and I’m the #soloYOLO one who is doing content-making for business. The business that I blogged for is Climb Central. Climb Central is relatively new climbing gym at Kallang Wave Mall. I use their blogging arm and all of their social media for one month and I can’t wait to share with you all what I have learnt from this project!

Two key things that I will be sharing tomorrow:

  1. Research results with regards to the number of hits (views) for each blog post
  2. Research results with regards to Instagram and what affects the number of likes for each post

Facebook is used mainly as an amplification platform in my project and also as a means of calculating the Social Media ROI.

You can go to the links below to look at some of the stuff I’ve done: 


Yun Shan

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