You can’t buy Time, but now you can!

Products
Competitor Analysis

Target Audience
Facebook: Claim the Page and Carry out Action Plan (Attract, Retain and Engage)
Attract – Giveaway contest with a E-Payroll Tour Video with boosting (1,500 users to like the Page)

Retain – Interesting Content Strategy to be posted minimally weekly (Retain 50% of 1,500 likers over the 6 months)
Engage – Create events and ask questions (Two-way communication)
LinkedIn: Create a company profile and carry out Action Plan
Attract – Use current clientele’s testimonial to raise brand awareness with LinkedIn Paid Targeted Ads
Retain and Engage – Start posts with questions that are relevant to the client’s business environment with links to the company’s website

Instagram: Create an Instagram Business Profile and Carry out Action Plan
Attract – The Big Clients First Post and Promote it
Retain – Catchy Slogan

Engage – Special Occasion Post

Foreseeable Obstacles

Overlapping sales and marketing roles + Customers negative comments may not be handled in time with care
Solutions

Cost Benefit Analysis


Done by: Dionis Liaw Ying Ling, Ong Xue Ling, Petrina Thia Ai Ling
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