#Instagram

Hi everyone, my name is De Zhong and my research report is on Malaysia Airlines Berhad! Dang dang dang! That’s right, the airline carrier which unfortunately got thrown into the spotlight after 2 of its planes met with unfortunate incidents. Well, it has been a trying time for MAS (I’m gonna call it that from…

G2 Individual Project – Rebecca Minkoff

Apr 13, 2016

COMM346

#Instagram, #RebeccaMinkoff, #SMUSOCIALMEDIASINGAPORE, #Snapchat, #SocialMediaStrategies, social media, Twitter

Rebecca Minkoff is a premium global lifestyle brand founded by Rebecca Minkoff and Uri Minkoff in 2005 (Rebecca Minkoff, 2016). The brand, based in New York, carries a wide range of accessible luxury bags, accessories, jewelry, footwear and apparel. However, their core business is bags. They have three domestic retail stores and two international retail stores…

G2 Individual Report – Mid-priced Car Brands

Apr 13, 2016

COMM346

#honda, #individualproject, #Instagram, #nissn, #SMUSOCIALMEDIASINGAPORE, #toyota

G2 Individual Report – Mid-priced Car Brands

[Ong Yu Jun, G2] Introduction My project research focuses on the benefits Instagram brings to businesses that have products that are not as visually appealing as competitors. For the purposes of analysis and scoping, this research will focus on the automobile industry, and in particular household brands Honda, Toyota and Nissan. Research Question This research…

Malaysian Airlines Berhad: Social Media Research Report

G2 Individual Project – Rebecca Minkoff

G2 Individual Report – Mid-priced Car Brands